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Trust is not what you think it is. It is not absolute or universal. Trust is relative. The same behavior that would cause one person to trust you could cause another person to distrust you. The level of trust someone has in you is the product of their trustfulness (their willingness to trust other people) and your trustworthiness. There is almost (I said ALMOST) nothing you can do about the former, and everything you can do about the latter. Because of that, you must evaluate your own trustworthiness one relationship at a time, separately. Odds are, though, that the same behaviors that are holding you back from being more trusted in one relationship are holding you back from being more trusted in other relationships. Welcome to The Trust Show. I’m your host, Yoram Solomon, a top 10 trust expert and researcher, the author of the book of trust, and the creator of the Trust Habits® workshop that helps people and organizations form new habits that change old behaviors, build trust, and transform organizations. In this educational podcast, I will challenge you to think differently about trust, through the 8 laws of trust and the 6 components of trustworthiness. I will share my own stories, experiences of others, trust research, and sometimes, reflect on a news item. And through those, I will show you how to build trust, be trusted, and know who to trust. Because the answer to this question will have the biggest impact on your personal and professional, success or failure: can you be trusted?
Episodes

Sunday Mar 06, 2022
S4E10: How do you Measure TRUST?
Sunday Mar 06, 2022
Sunday Mar 06, 2022
Trust is the foundation for everything. With trust, you have creativity, productivity, and financial results. With trust, you have strong marriages and healthy relationships with your kids, parents, and friends. But how do you measure trust? Trust is a relatively intangible, abstract construct that’s hard to measure. You can’t just send a questionnaire and ask people “what is the level of trust in your organization?” Trust is relative, and therefore no absolute answer would be accurate. Yes, if trust is the foundation for everything, you must measure it somehow. In this episode, I will provide a philosophy of how you should measure trust.

Sunday Feb 27, 2022
S4E9: What Does TRUST Have to do with the Boardroom?
Sunday Feb 27, 2022
Sunday Feb 27, 2022
When the organization has high trust, customers prefer to buy from it, even at higher prices. The employees are less stressed, more engaged, and more satisfied with their jobs. They are capable of conducting a constructive disagreement that leads to creativity. Those high trust companies are more innovative and productive. Projects are completed on time and budget 45% more than low-trust organizations. They deliver 5 times higher profits and 286% higher shareholder returns. It’s all good. But what does that have to do with the board of directors? In this episode, I will give you 4 ways in which the board can influence the level of trust in the organization, for better or worse.

Sunday Feb 20, 2022
S4E8: TRUST and Breaking the Rules
Sunday Feb 20, 2022
Sunday Feb 20, 2022
Once again, I’m recording an episode in response to something Simon Sinek said. In a LinkedIn post, he wrote “We don't trust people to follow the rules. We trust people to know when to break them.” I understand the need to be provocative and contrarian, but is this statement true? Is that how we should decide who we trust and who we don’t trust? In this episode, I will break down the relationship between trust and following, or breaking rules. I will also broaden the scope of the discussion and bring in ethics and morals, too.

Sunday Feb 13, 2022
S4E7: Is TRUST More Important Than Performance?
Sunday Feb 13, 2022
Sunday Feb 13, 2022
In one of his videos, Simon Sinek makes the point that trust is more important than performance. I agree with a lot of what he says, but not with this statement. In this episode, I will give you two reasons why I so strongly disagree with this statement, but also, given that trust is relative, how do you balance those two?

Sunday Feb 06, 2022
S4E6: How Many People Can You TRUST?
Sunday Feb 06, 2022
Sunday Feb 06, 2022
How many people can you really trust? Is there a limit to the number of people you can trust? In this episode, I will answer this with a definite YES. But to answer the question “how many?” I would have to say, “it’s complicated.” In this episode, I will uncomplicate things. I will explain what factors affect how many people you can trust, and how much you can really trust them. This episode is a little philosophical, but would help you answer that question yourself. The answer will be based on several laws of trust, on the fact that trust is relative and dynamic, on what you have to lose, on time and intimacy, and, believe it or not, the size of your brain. And, yes, I will give you numbers.

Sunday Jan 30, 2022
S4E5: Trust and COVID-19
Sunday Jan 30, 2022
Sunday Jan 30, 2022
The COVID-19 pandemic, now entering its third year, had a major impact on trust in many ways. Some might say that the impact is not smaller than the events of 9/11. In this episode, I will discuss things such as our trust in the media, science, and experts, the impact of virtual meetings on intimacy and trust, the impact of the polarization around masks and vaccines on trust, the quality of education, and the impact it will have on trust in the future, and the great resignation. I will not take a position on those topics but rather discuss how they relate to, affect, or are affected by trust. Finally, I’ll address the issue of “the new normal.”

Sunday Jan 23, 2022
S4E4: 10 Ways to be More Accountable and Trusted (Part II)
Sunday Jan 23, 2022
Sunday Jan 23, 2022
This is the second part of this two-part episode on accountability.
The Merriam-Webster dictionary defines accountability as “an obligation or willingness to accept responsibility or to account for one's actions.” In my research, I found a very strong link between trust and accountability. Like any trust relationship, this one, too, is reciprocal. If you behave in an accountable way, I will trust you, I will give you autonomy because I trust you not to abuse it, and you will then trust me, and be even more accountable. Accountability cuts across many relationships, from personal to professional. This is the first of two episodes in which, through stories and my research and trust model, I will discuss several aspects of accountability, the link between accountability and trust, and give you 10 ways to be more accountable and trusted.

Sunday Jan 16, 2022
S4E3: 10 Ways to be More Accountable and Trusted (Part I)
Sunday Jan 16, 2022
Sunday Jan 16, 2022
The Merriam-Webster dictionary defines accountability as “an obligation or willingness to accept responsibility or to account for one's actions.” In my research, I found a very strong link between trust and accountability. Like any trust relationship, this one, too, is reciprocal. If you behave in an accountable way, I will trust you, I will give you autonomy because I trust you not to abuse it, and you will then trust me, and be even more accountable. Accountability cuts across many relationships, from personal to professional. This is the first of two episodes in which, through stories and my research and trust model, I will discuss several aspects of accountability, the link between accountability and trust, and give you 10 ways to be more accountable and trusted. This is the first in a two-part episode.

Sunday Jan 09, 2022
S4E2: How to Achieve Your New Year’s Resolutions
Sunday Jan 09, 2022
Sunday Jan 09, 2022
It’s that time of the year, and we set our new year resolutions. But, before you set your new year resolutions, let me ask you one question: did YOU achieve LAST year’s resolution? I found a statistic that showed that 35% of people kept ALL their 2020 resolutions. That’s not bad! 49% kept some, and 16% kept none. So, what’s the secret to achieving your new year's resolutions? In this episode, I will focus on resolutions that intend to form new habits. The framework I will use is the same that I used in The Book of TRUST and I use in my Trust Habits Workshops to help form habits that build your trustworthiness. I also used it in the book Worst Diet Ever to help lose weight and live healthy (and that’s how I lost 32 pounds myself…). In this episode I will show you how to form habits, successfully, so that you will achieve your 2022 resolutions.

Sunday Jan 02, 2022
S4E1: Is Procrastination Good or Bad?
Sunday Jan 02, 2022
Sunday Jan 02, 2022
A very famous speaker was procrastinating until the last minute on writing his speech. In fact, he went on stage without the entire speech. He was a procrastinator. Then, on stage, he added four more words to it. He decided to start with the words: "I have a dream..."
We typically look at procrastination in a negative context. But, is it all bad? In this episode, I will first show both the negative and positive aspects of procrastination. I will also give you some advice as to how to decide whether to procrastinate or not.
But the most important part is that I will show you how to determine whether you should trust a procrastinator or not and whether you should be trusted based on your procrastination profile. That decision will be based on the Personality Compatibility component of trustworthiness, and will be explained through the lens of the first four laws of trust, namely that trust is relative.